The reporter learned yesterday that Guangdong is trying a new regulatory model that regulates the circulation of alcohol and protects the safety of alcohol. According to reports, the Guangdong Provincial Economic and Information Commission is promoting the East River anti-counterfeit circulation traceability management system, the provincial alcoholic drinks industry association has developed a Guangdong wine anti-counterfeiting traceability management system jointly with Guangxin Holdings Group Guangxin Information Technology Industry Development Co., Ltd. This system mainly utilizes the two major information technologies of “electronic accompanying form†and “anti-counterfeiting label†to track the traceability of the entire production, distribution and sales of the entire liquor industry, which is conducive to the supervision department's circulation of alcoholic products. Effective supervision. For consumers, the system can also obtain information about wine and distinguish between true and false. Buy alcohol in the restaurant, how do consumers know if it is true or not? How does it flow from the production company to the consumer? In the future, all information will be displayed, as long as the “bottle†anti-counterfeiting identification is displayed on the terminal equipment of the restaurant. The reporter learned yesterday from the Guangdong Provincial Liquor Industry Association that Guangdong will implement a full-scale e-shopping system within the province. That is, each bottle of liquor sold on the market will be affixed with an “ID card†and gradually established and improved. Anti-counterfeiting traceability management system, consumers can learn about the "source of origin" of each bottle of wine. It is reported that currently there are 14 companies in Guangdong are piloting.
“There are currently 14 enterprises that have entered the pilot system of anti-counterfeit traceability management system, including wine production companies, distributors, and supermarkets.†Yesterday, Zhu Sixu, director of the Guangdong Bureau of Liquor Management and Monopoly, told reporters, such as Qingyuan Winery and Guangdong Province. Outside the Confucius House Wine, Wine King, Oriental Hi-Arts, and other channels, the channel of Chinese and foreign wine specialties, Kyrgyzstan Porcelain Hall car fan home Ya fan edge edge?? Sister sister yellow grilling frequency
"In the future, in the terminal, consumers can verify the authenticity of their own purchases and drinks by five methods: mobile phone photographing, terminal equipment, text messaging, telephone inquiries, and Guangdong Rest assured Wine Platform Network." According to Zhu, the person in charge of the information technology of the traceability management system, for example, in the restaurant, as long as the anti-counterfeiting label on the wine packaging provided by the restaurant is “squeaked†against the terminal equipment, the production date of the wine is related to The 18 kinds of information of production companies, production batch numbers, distributors, distribution logistics units and other links will clearly show one by one. “Unlike common anti-counterfeiting labels, this system can be traced back to the entire process from production to distribution to terminal consumption. And each bottle of 'identity information' is unique and cannot be falsified."
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