Covet NYC is more than just a design showroom—it's a curated space where luxury, modernity, and creativity come together. After establishing showrooms in iconic cities like London and Paris, Covet House has now made its mark in New York City with Covet NYC, offering an immersive experience that redefines luxury interior design. CovetED had the privilege of sitting down with Ricardo Magalhães, one of the visionaries behind this project and co-founder of the multidisciplinary design group.
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“We want to listen to our clients, to be closer with them, to learn more about their expectations… Our projects have an open character, so we always want to do something different and better.â€
Known as The Mansion, Covet NYC was created through a collaboration between Tessler Developments and Covet House, located at one of the most prestigious addresses in New York City—172 Madison Avenue. According to Magalhães, this project was crucial for the team to get closer to the market and understand the real needs of their clients, who are mostly interior designers and architects. This proximity allows them to develop a more authentic perspective on the industry, helping them curate products that reflect both aesthetics and functionality while adding their own unique touch.
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The showroom serves as a global design platform aimed at inspiring professionals and clients alike. As Magalhães explains, “the wow factor comes into play, and above all, we want people to live and breathe the space, to feel the textures and materials, and ultimately feel our essence.†He emphasizes the importance of listening to clients, learning from them, and continuously pushing boundaries to create something new and better.
Covet NYC is not just a showroom—it's a space that fosters creativity and inspiration. It offers designers and creators the opportunity to explore stunning environments and translate that beauty into their own work. The space reflects the group’s passion for design, where every detail tells a story and every element contributes to a unique experience.
The showroom features a carefully selected range of furniture, lighting, upholstery, and accessories from 11 top European luxury brands. Each brand brings its own distinct identity, yet they all align with Covet House’s vision of luxury, elegance, and comfort. This curation ensures that the space reflects a cohesive aesthetic while still offering diversity and inspiration for every visitor.
Magalhães highlights the challenge of understanding both the client and the space, saying, “Our main challenge was to understand our audience, to understand the client and the space, and then adapt and harmonize the exterior with the interiors.†One of the standout areas is the dining and living spaces, which seamlessly connect the inside with the outside. For Magalhães, this is more than just a room—it’s a lounge that represents the core of the group’s philosophy.
When asked about his greatest achievements as an interior designer, Magalhães emphasized the importance of creating spaces where the lounge area is central. Over the past three years, the team has perfected this concept, especially in trade shows and design showrooms. The response from designers and visitors has been overwhelmingly positive, showing that Covet House is making a real impact in the design world.
“Interior designers and architects come to us prepared to talk about their projects. I think this recognition has been an immense source of pride. It means we're on the right path, our message is getting through, and we can contribute to the development of their projects—not just by supplying products, but by building trust and credibility,†he said.
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